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5 reasons your local business needs a .sydney domain

In today’s world of e-commerce, SEO and digital marketing, businesses need to understand the value of a recognisable and ‘searchable’ online presence. But with over 280 million web addresses registered worldwide and most four-letter .com combinations taken, finding an available domain name that describes your business can be tough. Fortunately for local Sydney businesses, you [...]

By |2021-06-01T16:08:10+11:00May 26th, 2021|News|Comments Off on 5 reasons your local business needs a .sydney domain

Should you have an influencer marketing strategy?

So you have a social media strategy already, but you’re looking to reach new audiences or make a big splash about a new product or service. Enter influencer marketing. Influencer marketing enables your business to work with an influencer, someone who’s well-known on a particular platform, with an engaged following who’s invested in what they [...]

By |2021-05-21T16:34:12+11:00May 21st, 2021|News|Comments Off on Should you have an influencer marketing strategy?

Juggling your side hustle and job without going nuts

So you’ve finally decided to take the plunge and start a side hustle. Congratulations! Of course, now comes the hard part—figuring out how you’re going to have time to do it all. Whether it’s a passion project, something you’re hoping to grow and make a full-time career, or even furthering your education, devoting more hours [...]

By |2021-05-13T10:21:14+11:00April 23rd, 2021|News|Comments Off on Juggling your side hustle and job without going nuts

Why this Sydney business uses a .sydney domain to stand out in a crowded market place

Way back when, headshot portraits were called ‘mug shots’ often taken in a hurry when somebody dragged out the old Box Brownie camera. The result was often blurry, out of focus, yuk. Thankfully ‘Mug Shots’ were phased out as technology entered the equation once people realised the value of professionally taken headshots to project the [...]

By |2021-05-13T10:22:07+11:00February 25th, 2021|News|Comments Off on Why this Sydney business uses a .sydney domain to stand out in a crowded market place

Tactics for Designing an Awesome Website

When designing a business website, entrepreneurs should view the homepage and each section as more than just an engine for selling goods or services. A  website should always reflect the personality of the brand behind it, according to Susannah Charbin, founder and creative director of The Beaux Arts, an award-winning digital design agency. “The best websites [...]

By |2021-05-13T10:23:09+11:00November 30th, 2020|News|Comments Off on Tactics for Designing an Awesome Website

Hashtags and Domain Names: Everything you need to Know

As many small business owners know, social media can be a powerful and cost effective marketing tool. However, what most people don’t realize is that using the right domain name and hashtags are critical in achieving success. If you want to increase your chances of consumers viewing your products and services, it’s imperative a link [...]

By |2021-05-13T10:23:36+11:00October 19th, 2020|News|Comments Off on Hashtags and Domain Names: Everything you need to Know

Revamp Your Digital Presence – 4 Steps to Merchandising Your E-Commerce Storefront

If you were to think of the Internet as a real place. Websites would be like shops or buildings, huge companies like Ebay and Amazon would be skyscrapers, and the smaller business would be your local shops. But, how do they compete for people’s attention against the big Internet giants? If you think of your [...]

By |2021-05-13T10:25:14+11:00September 8th, 2020|News|Comments Off on Revamp Your Digital Presence – 4 Steps to Merchandising Your E-Commerce Storefront

Digital Networking Tips and Tricks

It doesn’t matter what type of business you have, when it comes to making connections, generating leads, and getting feedback on your ideas, having a wide network is priceless. The more people you know, the better your chances of success. Social media has meant a lot of networking has increasingly gone online, building a far-reaching [...]

By |2021-04-30T13:32:25+11:00July 20th, 2020|News|Comments Off on Digital Networking Tips and Tricks

How to improve innovation in your small business

Innovation is a buzzword that is used a lot in business development. But, how you apply this in your long-term strategy can be the difference between a business that succeeds and one that struggles. In an environment where business are constantly piggybacking off each other, innovation has to be the lifeblood and be included in [...]

By |2020-06-11T15:54:16+11:00June 11th, 2020|News|Comments Off on How to improve innovation in your small business

How to Enhance Your Website for Local Searches

Did you know, an average of 64% of Google searches come from mobile devices and the number is increasing daily. Mobile devices have revolutionised how consumers access information and their journey through the purchase cycle. The search term “near me” and words such as “to buy” have also increased 500% in the last three years! [...]

By |2021-03-31T22:13:00+11:00May 27th, 2020|News|Comments Off on How to Enhance Your Website for Local Searches
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